Stitch 20th birthday

The little experiment created by Disney, Stitch, celebrated in Septembre 2022 its 20th birthday in the E. Leclerc Culture space in France! Very popular, it remains one of the main characters from the disney universe.
In-store activation

Creating an immersive campaign

Tasks

Join Stitch's birthday party!

The famous blue experiment invited all the E. Leclerc customers to its birthday party!

Some exlusive content has been developped and allowed to streghten the relationship with the customers and to entertain them from the stores.